Sector
IT-ITES
Keyword

Market Research Associate

Product Executive

Data Analyst

Market Research Analyst

Research Associate

Minimum Preferably Bachelor's degree in Management/ Business/ Marketing/ Science

Certified training for Market Research Associate (programme aligned to SSC/ Q 4102 released by IT-ITe

S SSC NASSCOM)

0-2 years of work experience/internship in market research/ data analyst roles

The tasks a Market Research Associate is expected to perform include:

Undertaking detailed market research to create a product backlog or product funnel

Collecting data and undertaking exhaustive analysis including competitive analysis

Providing inputs to teams involved in designing, manufacturing or management of the product lifecycle

Knowledge of the different processes involved in collecting effective data/information

Proficiency in carrying out rule-based analysis on data/information

Well-versed with the different methods used to interpret the market/industry trends

Proficiency in presenting research and analysis data in a structured way

Well-versed with how to check and make corrections to documents for common editorial problems and errors like deviations, factual accuracies, etc.

Proficiency with document preparation tools including Word, Visio, Power

Point, Excel, etc.

Adept with the current practice in conducting market research and analysis

Training programs in research techniques, tools such as SPSS, Excel

Attention to detail

Good communication skills

Flexible

Good analytical skill

Good listener

Arithmetic skills

Decision making ability

Team player

Problem solving ability

It is a desk job

Needs to handle a team of research trainees/analysts

Local travelling is not a part of this job role

Part-time work and contractual jobs maybe available

Work from home option is not available

Working hours

Working hours are 10/11 hours everyday for 5/6 days a week. This may vary from company to company

Shift system maybe available

Over time is common

Is the job suitable for a candidate with special needs?Maybe

This job is not considered hazardous or dangerous

One may develop occupational risks like eye strain, cervical spondylosis, mental stress, obesity, etc

For freshers - INR 30,000 to INR 35,000 per month For candidates with 2-4 years of experience or more - INR 45,000 to INR 50,000 per month(These figures are indicative and subject to change)

Growth in Engineering Services & R&D Segment of IT Sector in India

Engineering Services and R&D segment is worth over USD 7.3 billion in exports and has witnessed a growth of 25% since 2004. This segment is expected to touch USD 50 billion in revenues by 2020. Over 200 product-based multinational companies are known to be sourcing part of their product development requirements from their captive offshore centres in India or from third party vendors in the country. Range of services outsourced includes engineering and designing solutions across diverse industry verticals like telecommunications (30% of revenues), automotive (19%), aerospace (8%), construction, utilities and industrial design and research and development divisions of the leading high-tech companies.

In the IT Exports segment, a large portion of the workforce is currently engineers and MCAs over 80%. The proportion of graduates of science and other streams engaged in software development is expected to show significant increase from about 5% to 10% currently to about 15% to 20%.The Indian IT and ITES Industry would record about USD 220 billion in exports and USD 60 billion domestically by 2022.

Based on the trends witnessed in productivity and the likely growth potential of the IT and ITES industry, it is expected that the industry would result in an incremental employment of about 7.5 million persons directly by 2022. This will lead to an increase in job opportunities for a Market Research Associate.

http://www.nasscom.in/

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