Advertisement Writer

Minimum - Preferably Graduate

Previous relevant work experience

The tasks an Advertisement Writer is expected to perform include:

Composing wording of advertisement, either in descriptive style or in form of slogans, captions, etc.

Writing descriptive matter or slogans in attractive form to advertise merits of product or establishment

Brainstorming copy ideas and possible angles for client ad materials

Preparing pitch concepts for clients

Contributing original ideas for ad campaigns

Knowledge of different language styles that appeal to various target markets

Proficient in writing clear, concise, grammatically correct copy

Knowledge of different media like television, radio, newspaper, etc. to advertise effectively

Well-versed with editing all textual matter for factual, syntax and typesetting discrepancies

Not applicable

Excellent interpersonal skill

Good communication skill

Team player

Ability to work under pressure

Creative thinking

Good analytical skill


Problem solving ability


Time management

It is a desk job

Need not handle a team

Local travelling is a part of this job role

Part-time work and contractual jobs maybe available

Work from home option maybe available

Working hours

Flexible working hours Shift system maybe available

Is the job suitable for a candidate with special needs?Maybe

This job is not listed as hazardous or dangerous under The Factories Act 1948 (section 87)

One may develop occupational hazards like poor eyesight, lethargy, joint pain, obesity, etc. if not taken care of

For freshers -INR12,500 toINR15,000 per month

For candidates with up to 2 yearsexperience -INR25,000 toINR30,000 per month

(These figures are indicative and subject to change)

Overview of Film and Television Sector in India

The Media and Entertainment industry is one of the fastest growing sectors in the country. The television segment in India accounts for over 40% of the revenues. It also contributes to above 35% of the revenues to the Indian advertising industry. The film industry, on the other hand, has seen a tremendous growth and has become a brand name in the recent years. This has helped it to enter the international market.

The current employment across Media & Entertainment sector is estimated to be over 1 million persons (in terms of direct employment only). The Private Final Consumption Expenditure (PFCE) on Entertainment is expected to grow at a CAGR of 13% to 14% between 2008 and 2022.

Today advertisement across all mediums i.e. television, newspaper, radio plays an important role for generating revenues for the company. All these factors put together are only going to increase the job opportunities for an Advertisement Writer across towns and cities in India.

Advertising agencies across India

Cities across India

Will be updated

All the Commerce, Arts and Science colleges across India

Will be updated