Accounts Executive

Client Service Executive

Minimum Preferably 10th standard pass

Certified training for Account Executive (Advertising Agency) (programme aligned to MES/Q 0208 released by Media & Entertainment Skills Council)

Preferably minimum experience of 6 years in relevant field

The tasks an Account Executive (Advertising Agency) is expected to perform include:

Co-ordinating with the creative teams within the agency

Liaising with external vendors for production of advertisements

Negotiating an agreeable fee on behalf of the client

Presenting final work products to clients to obtain their approval

Liaising between the client and the art and design departments

Delivering the required advertising end-products

Receiving the creative brief from advertiser and communicating it to the design team

Overseeing the conceptualization of ideas by the art team to ensure execution of the brief

Estimating agency fees to develop the advertisement

Overseeing preparation of the advertisement to meet client?s requirements

Knowledge of the entire cycle of advertising process

Familiar with the fundamentals of advertising and marketing

Knowledge of preparing a brief for the creative/art and design teams

Familiar with the production costs for a variety of advertisements across mediums

Proficient in negotiating with third-party vendors

Skilled in analyzing consumer behaviour and consumption requirements

Knowledge of developing a brand and communicating it through media vehicles

Skilled in presenting the campaign to the client

Familiar with the applicable legal and regulatory requirements

Training in account management and advertising



Excellent communication skills


Good interpersonal skills


Hardworking and persistent

It is a desk job

May need to handle a team

Local travelling is not a part of the job role

Part-time work and contractual jobs maybe available

Work from home option is not applicable

Working hours

Working is 9 hours everyday for 6 days a week

Overtime may be involved

Shift system maybe available

Is the job suitable for a candidate with special needs?Maybe

This job is not listed as hazardous or dangerous under The Factories Act 1948 (section 87)

One may develop occupational hazards like poor eyesight, lethargy, joint pain, obesity, etc. if not taken care of

For candidates with experience - INR 10,000 to INR 32,000 per month

(These figures are indicative and subject to change)

Adverting Prospects in India

According to a report released by McKinsey, the online advertising market in India will touch 3,575 crore (578.13 million) by March 2015, a 30 per cent rise from 2,750 crore (US$ 444.72 million) in March 2014, as per a joint study by the Internet and Mobile Association of India (IAMAI) and IMRB International. Of the current 2,750 crore (US$ 444.72 million) digital advertisement market, search and display contribute the most, search advertisements constitute 38 per cent of total advertisement spends followed by display advertisement at 29 per cent, as per the study.

The advertising and marketing sector in India is expected to enjoy a good run. Growth is expected in retail advertisement, on the back of factors such as several players entering the food and beverages segment, e-commerce gaining more popularity in the country, and domestic companies testing out the waters. The rural region is a potentially profitable target. For instance, in the automobiles sector, the focus of two-wheelers on rural areas could mean more launches and more advertising spends. The telecom sector could see growth as well, driven by better smartphone penetration and service providers cutting down on prices. With the growth of this sector the demand for Account Executive (Advertising Agency) will also increase.

Advertising agencies

Cities across India