Choosing a Business Writing Course

How to Choose an Online Writing Course

Every budding writer will agree that online writing courses provide a great opportunity to improve content development skills. With the right course you can improve your style of writing, learn new skills or write in a new genre. Below is a short guide to help you choose a course that is best for you.

With the advancement in technology, enrolling in a college program is no longer a requirement. Lots of courses are now available online and teach you SEO, copywriting, medical writing and much more. With so many options to choose from, keeping the below points in mind will help you choose the most suitable one.

1. What new skill do you want to learn?

First, you must identify what new skills you want to learn or which of your existing skills need an upgrade. It may sound easy, but it entails a comprehensive understanding of your writing style and awareness of your shortcomings.

You can choose a course that teaches specific skills, such as writing an effective marketing copy or a captivating video script. Once you have identified the skill you want to learn, choose a course that will teach you how to construct your content from start to finish.

2. Is the description of the course satisfactory?

With so many online courses available, there are bound to be dodgy courses as well. Read the description of the particular course carefully.. It should clearly outline the  learning objectives and specify what knowledge or skills you will gain.Compare with other courses to ensure that you are on the right track. Send emails before enrolling to ask all your questions. The response you get can sometimes be enough to put your mind at rest.

3. How will teaching take place?

Knowing how you will be taught is an important factor in determining if you will learn. A live course will give you instant access to the teacher, and the advantage of  asking questions and receiving  answers in real time. A live setting may also mean that the class can have discussions and share ideas. This is much preferable and creates a feeling of structure in the traditional sense. The downside is that you must attend the class when it is in session, which may not be convenient for everyone.

Other options like one-time webinars, LMS driven systems or a self-paced approach may be the type of learning offered by the course provider. Instructional Solutions recommends that you must choose a learning format that suits your lifestyle and enables you to learn with ease.

4. What is the format of the course?

Find out whether the format of  the course is  passive or interactive. Big difference between the two.

A passive course will provide information about writing and leave you to read or listen to lecture audio, e-books, videos, or series of helpful websites. It is a convenient alternative if you want to learn a new skill, but not necessarily a good option if you are working on acquiring the skill – which will require practice.

An interactive learning format presents the information and guides you. You get to practicalize learning with exercises. Interactive courses may also offer instructor and peer review, and even provide certificates after successful completion.

Identify the knowledge and skills you want to gain, and based on that choose the course content, learning venue, and format that best suits your needs.

About the Author

The author works for a digital marketing company and writes under the pen name “Dan Beck”