1222-Advertising and Public Relations Managers

Job Title: 

Advertising and Public Relations Managers

Job Description: 

Advertising and public relations managers plan, direct and coordinate the advertising, public relations and public information activities of enterprises and organisations, or of enterprises that provide related services to other enterprises and organisations.


Tasks include:

  • planning, directing and coordinating the advertising and public relations activities of an enterprise or organisation
  • negotiating advertising contracts with clients or with newspapers, radio and television stations, sports and cultural organisations and advertising agencies
  • planning and managing information programmes to inform legislators, the mass media and the general public about the plans, accomplishments and points of view of the enterprise or organisation
  • leading and managing the activities of advertising and public relations staff
Additional Notes: 

This unit group includes

Advertising manager
Customer relations manager
Public relations manager
Publicity manager

Specific Occupations: 

Advertising/Public relations manager

International Careers(ISCO): 
Source Of Info: 

Source: SINGAPORE STANDARD OCCUPATIONAL CLASSIFICATION 2015, Department of Statistics, Ministry of Trade & Industry, Republic of Singapore