2432-Public Relations Professionals

Job Title: 

Public Relations Professionals

Job Description: 

Public relations professionals plan, develop, implement and evaluate information and communication strategies that create an understanding and a favourable view of businesses and other organizations, their goods and services, and their role in the community.


Advising executives on the public relations implications of their policies, programs and practices preparing and controlling the issue of news and press releases

Linked Education ( CESM Codes ) : 

504 - Public Relations, Advertising and Applied Communication

Specific Occupations: 

243201 - Communication Coordinator
Description : Implements and evaluates information and communication strategies which create an understanding and a favourable view of an organisation, its goods and services, and its role in the community.
Green Occupation : No
Green Skill : NoTrade : No
Specializations : Communication Management Coordinator, Company Promoter, Coordinator External / Internal Communication, Corporate Affairs Officer / Coordinator, Customer Relations Officer, Internal / Employee Communication Coordinator, Media Liaison Officer, Parliamentary Writer, Press Officer / Secretary, Promotions Officer / Coordinator, Public Affairs Advisor / Officer, Public Relations (PR) Coordinator / Practitioner, Publicity Advisor / Officer / Coordinator, Speechwriter and Advisor

243202 - Marketing / Communication Strategist
Description : Develops strategic marketing and communication strategies and advises executives on the implications of their policies, programs and practices.
Green Occupation : No
Green Skill : NoTrade : No
Specializations : Corporate Communication Strategist, Fundraising Manager

243203 - Corporate Communication Manager
Description : Develops and implements communication strategies and campaigns by writing and selecting favourable public material and various communications media.
Green Occupation : No
Green Skill : NoTrade : No
Specializations : Account / Regional Director (Communications Consultancy), Account Manager (Communications Consultancy), Director Public Relations / Corporate Communications (Public Service), Fundraising Director, Manager Communications Management, Manager Corporate Communications, Manager External / Internal Communication), Manager Public Affairs / Relations, Media / Communication / Parliamentary / Liaison Practitioner (Government)

243204 - Event Producer
Description : Conceives of, develops, creates and refines event concepts in response to a client's brief.
Green Occupation : No
Green Skill : NoTrade : No
Specializations : Concert Promoter / Organiser, Conference and Event Organiser / Coordinator, Event Coordinator, Event Director, Event Manager Specialist, Festival Coordinator, Government, Protocol or Civic Event Organiser, Meeting Planner, Professional Conference Organiser, Social / Life Cycle Organiser, Sports Event Organiser, Wedding Coordinator

International Careers(ISCO): 
Similar O*NET Careers (USA) : 
Source Of Info: 

Source : Organising Framework for Occupations (OFO) 2013, Department of Higher Education and Training, Republic of South Africa